Apteco Webinar with beDirect B2B Marketing Intelligence
As data partner of Apteco we support on May 19 the Apteco webinar The perfect customer in B2B: How to identify look-alikes and increase your campaign success.
The focus of the webinar is on the combination of customer data and external data as well as the use of analytics for more sales with less effort in the acquisition of new customers.
Analytics meets external data
Your customer database is the ideal place to generate targeted information for potential customers and prospects. The analysis of inventory data in combination with external data allows you to determine individual profiles of your existing customers. In these customer profiles, common characteristics are compiled, which allow for a careful segmentation of target groups.
Look-a-likes for more campaign success
If you know the profiles of your existing customers, then you also know your customers of tomorrow! With this knowledge you are able to identify persons and companies from the total potential in Germany and to integrate them specifically into your marketing and sales activities. Thanks to smart analyses and the intelligent use of external data, the customer approach is personalized, which will significantly increase the success of your next campaign.
More turnover with less effort
With the analysis technology of » Apteco and the data know-how of beDirect, we will show you on 19 May in the Apteco webinar how you can quickly and with little effort identify top potentials and make B2B marketing intelligence the basis of your next campaigns. Be there and see for yourself! The participation is free of charge.