Master data management is like climbing a mountain peak. You reach your goal faster with the right strategy and can overcome unexpected obstacles without stress. The goal of the climb is the limitless, wide-ranging view of (previously) still distant customers. You can conquer this new territory with customer insights and correct master data.
In the webinar, you will learn how to identify the strengths and weaknesses of your database and how correct referencing of your B2B data leads to correct information. Furthermore, you will get tips on how to remove incorrect, old and faulty addresses from your database and how to avoid them in the future. Finally, we will show you how you can obtain new potentials without overlapping with your existing data.
Especially interesting for (m/f/d):
Management, lead management, sales, field sales, sales management.