Solutions and products
Protected: Warum Datenbankbereinigung so wichtig für den Unternehmenserfolg ist
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André Schmidt
11/05/2022
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A reliable database is the cornerstone for successful customer relationship and campaign management. Silo-like data management in manually maintained systems is time-consuming, error-prone and simply unmanageable with large amounts of data.
An automated approach to potential business contacts is the basis for future success. Not only because this allows the customer to be reached and addressed more personally, but also because of the often stronger internationalisation of one's own company.
Data sharing is the order of the day. (Almost) everything this year revolves around valuable customer data.
Customer satisfaction with a company's products depends on the extent to which their expectations have been met. This can be found out by asking customers about specific experiences in the course of the buyer journey.
Gain new top potentials by analysing your existing customers. Learn how in Apteco's FastStats webinar on 22.05.2022.
Satisfied customers are loyal. They come back and, if in doubt, buy again. This makes them worth their weight in gold for your company. They are willing to promote products and services.
Customers are looking for companies that take individual wishes into account and use modern methods to come up with convincing ideas and solutions from the user's point of view.
Modern sales relies on social selling. Here is an overview of how you can use business networks as a sales channel.
Cross-functional teamwork is great, but our experience from customer projects with Salesforce users shows that the data quality of the address database suffers enormously from decentralized access.
Outdated data in a database prevents targeted action in marketing & sales. The B2B data audit shows the strengths and weaknesses of the database.
When qualifying your leads, it is essential that you provide content that matches their current information needs. In the following, we will show you how to do this successfully.
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